Our mission is simple
To create beautiful, versatile, and ethical clothing by combining timeless style and functional design with skilled craftsmanship and technological innovation.
We are committed to working with partners who share our values of environmental consciousness and ethical manufacturing.
Founder info
Logan Cannon is a multidisciplinary designer and lifelong athlete whose work bridges the worlds of aesthetics and performance. With a background spanning creative direction, branding, product design, and graphic design for both heritage and contemporary labels, he brings a versatile and holistic approach that unites style, function, and craft. Informed by years of competitive athletics and physical training while living in New York City, Logan approaches design through the lenses of adaptability and minimalism — channeling his experiences into creating apparel that moves effortlessly between form and function.